ASPA and Messe Frankfurt is hosting a virtual webinar on counterfeiting
ASPA and Messe Frankfurt is hosting a virtual webinar on counterfeiting

Today, ASPA and Messe Frankfurt together are going to host a virtual webinar on the topic 'Best practices in brand protection and IP enforcement: A cantankerous-manufacture perspective.' The webinar will feature a panel discussion in which experts will be sharing their ideas and experiences in brand protection best practices applicative across industries and product groups.

A cursory idea well-nigh the ASPA and Messe Frankfurt webinar

The panelists volition discuss a multi-pronged corporate brand protection strategy and robust IP enforcement, which are key to preventing the menace of counterfeiting. Online make enforcement becomes an additional responsibility in this historic period of e-commerce boom to protect trademarks in the always-expanding electronic environs.

The manner forwards is with smart hallmark solutions that provide your valuable make a dual secure shield at the concrete/packaging level and a digital level, enabling track-and-trace monitoring capability and ensuring integrity across the entire supply chain. Consumer didactics, sensation, and date programs have an essentially important part to play and are role of whatever responsible make's 360-degree approach towards the security of the brand itself and its all-important customers.

Topics of discussion in today's webinar

  • All-time strategies in counterfeit prevention
  • Global best practices in IPR enforcement
  • Online brand enforcement and counterfeit prevention in the expanding e-commerce / online retail infinite
  • Part of supply chain integrity in apocryphal prevention
  • Importance of investing optimally in brand protection as a instance for business-loss-prevention, rather than look at brand protection/authentication solutions and strategies as a cost center

ASPA and Messe Frankfurt webinar volition start at 1500 hrs IST and stop at 1630 hrs IST. If yous haven't registered yet for this webinar, click hither and get prepare to join the discussion.

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